Tuesday, February 21, 2012

Printing is a Multi Billion Dollar Industry

Here are some interesting facts...Vistaprint is at the $1 Billion level. They did that in 11 years with traditional marketing, must say that is impressive! 55% of their revenues are in the USA and they don't even have a printing facility here...it is in Canada which services the entire western hemisphere. Vistaprint, HQ in The Netherlands, and only amount to 7 tenths of 1% of the annual US market of $81 Billion and less than 2 tenths of 1% of the annual world market of $424 Billion (source:http://www.ibisworld.com/industry/global/global-commercial-printing.html). Viralprint is HQ in America and we have 7+ printing facilities ready for the volume we are going to bring! In Vistaprint's 2011 Annual report, CEO Robert Keane states "we have introduced targets for fiscal 2016 of revenue of at least $2 billion..." Folks, they plan to double their business adding an additional $1+ billion in the next 5 years. I think there is some opportunity out there and we are working to lay the solid foundation so that the VP members can help to make it happen in my goal of 3 to 5 years!”
- Doug Sleeth, Founder CEO, ViralPrint